Inspire guests at Verizon's RYOT Festival to embrace the possibilities of creative storytelling tech.

We reimagined the traditional festival experience to engage a jaded industry audience. Our design included a multi-path installation with tech at its core, including a VR experience and interactive displays. Guests were divided into "tribes," encouraging exploration and a sense of community, with diverse content hubs and a lineup of new artists adding to the dynamic atmosphere.

We successfully engaged a hard-to-impress audience by creating a unique and immersive environment. Our approach emphasized discovery and active participation, demonstrating that even seasoned tech insiders could still be surprised and inspired. The project aligned perfectly with RYOT's focus on cutting-edge storytelling technology.